This is the second area of the article about link building and backlink checking tools, make sure to check the first one called "Link Building Tips and Tools Part One: Directories & Article Marketing" ;.Without further ado let's get right to the meat of the hyperlink building advice.
Forum commenting
There are plenty of forums on the web, where you can not merely speak out the mind and share your ideas, but in addition drop some links leading to your website. Most forums allow you to add a dofollow link in your signature and choose your anchor text which will be displayed below each of your posts there.
But be careful. Be sure that you speak to the level of the threads' topics. Don't just drop in spamming with the posts about your product, otherwise you're running a danger of being banned and your entire optimization efforts on this field will be in vain.
Social bookmarking
Social bookmarking websites are one of the very most widely used tools for link building. They could make considerable contribution into SEO and gear up your company on-line.
Prior to the advent of social bookmarking sites saving the methods to favorite web stuff appeared as if that: users had to click the bookmark icon in their browser and save the link. This is known as offline bookmarking. Nevertheless now with the web bookmarking they can do much more. Social bookmarking sites let store, tag and share one's favorite links. Now users can usage of the list of a common sites from anywhere where you can find net connection, they can arrange a common links, split them into categories and moreover they can share those links with friends, colleagues or just a random guy, who hits their account.
Social bookmarking sites may be used for SEO purposes in two ways. First, search engines crawlers love links originating from there, because these sites are treated as credible link sources. That adds up to the level of credibility to your site and lets it gradually progress searching results. Second, social bookmarking puts the thought of favoring and promoting website content on steroids. People, who have accounts on social bookmarking sites may connect to your content: rate it down, comment onto it, repost, crosspost it in their blogs, which eventually makes it go viral. All that works like a chain reaction that ultimately ends up in your website's higher rankings.
In a word, social bookmarking sites make the cream of the cyberspace rise to the top.
Top 10 of social bookmarking sites are: Digg, Propeller, StumbleUpon, Reddit, Newsvine.com, Delicious, Fark, Blinklist, Clipmarks, Showtwire, etc.
Link baiting
The notion of link baiting is self-explanatory. This term has been coined in SEO sphere and basically it's about creating some appealing site content that is directed at generating links leading to your website. With the increasing popularity of social bookmarking sites and blog platforms the information can simply go viral, bringing more visitors and traffic to your site.
Some webmasters and bloggers describe link baiting as among the types of link building, the other claim that it's an all natural outcome of making up compelling website content. But indeed link baiting is really a wide-ranging notion that features a good selection of practices, such as writing mind-blogging, sensational and even raising controversy posts, conducing awards, organizing on-line competitions and lots more.
So, is you stretch up the resources of your imagination and shape outstanding content you can garner a lot of good quality links, your website can gain more popularity and automatically excel in terms of rankings.
Link exchange
Link exchange can augment your on-line popularity to the heights and boost you website's traffic. Exchanging your links with other sites you need to consider these points. First of all links from different site have different SEO value. As an example links from sites with a higher PR (Google's standard determining the quality of a website) are far more valuable for SEO. Another key point is relevancy. When you have a website about organizing wedding ceremonies and get a link from some funeral agency's website it's not going to work out well for the SEO.
Also mind that reciprocal links have practically no effect on SEO. Se spiders have a tendency to disregard the links which are obtained in quid-pro-quo way. That's why you have to develop harder schemes of link exchange, such as three-, four-way links, link-rings etc.
When you get your links you can't but keep a hawk eye on them. You ought to run constant checks to manage whether your links stay set up and your link partners don't cheat you. And in the end bear in mind that SEO job is never done, what concerns link building. You can't relax and rest on laurels since it is a continuous process and demands your constant attention. A good backlink checker- a keystone to on-line success.
As you see, link building is very long and painstaking process. That's why you can't do without good SEO software.
A backlink checker is an indispensable leg-up in website optimization. It can benefit you tackle the challenges that will you may face when doing link building. A cutting edge backlink checker sniffs out the premium quality link sources, does the research of your own backlink profile or X-rays the links of your on-line competitors, checks perhaps the links leading to your website stay set up and many more. It's a must-have SEO tool that will assist you in your pursuit of links and finally contribute to your website's high ranking.
There are plenty of free and paid backlink checkers out there. Among the absolute most widely used in SEO are Yahoo! Site Explorer, Backlink Watch and SEO PowerSuite.
Yahoo! Site Explorer is the grandpa of most backlink checkers that has ever existed. It is free and easy in use. All you have to complete is enter the URL of your website and it generates the list of sites lined to yours. But maybe due to its advanced age it can't handle some tough link checking tasks properly. Sometimes it shows the wrong count of backlinks and it lets you check only 1,000 of these per domain, regardless of how many links your website actually has.
Backlink Watch is another on-line SEO tool that lets you check what sites link to your webpage. Basically it works like Yahoo! Site Explorer: you're to enter your website's URL and run the app. Besides the knowledge about links to your site it provides you with some valuable analytical data like the anchor text of the backlinks, the title of linking pages, perhaps the links are dofollow or nofollow etc. But don't expect that Backlink Watch work wonders and provide you with a whole list of backlinks. It shares the exact same database with Yahoo! Site Explorer, that's why the outcome will be practically the same.More info
If you exercise a serious way of link building you'll need a solid backlink checker. One is SEO SpyGlass. It's the only real backlink checker that has bypassed 1,000 links limit and reached the record number of links found per site - 50, 000. Besides SEO SpyGlass evaluates each link according to 26 criteria, such as Google Page rank, Alexa Rank, how many links which come from Yahoo! or DMOZ directories, exact anchor texts and URLs of every link, domain age, exact link value and dozens more.
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